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Privacy

What we do with your data when you book, in accordance with Swiss law (nFADP).

Data controller

M BRUSH, Lausanne. Manager: Manel Djeddou MBRUSH (IDE number being registered).

For any question about your data: contact@mbrush.ch

The data collected

When you book a blow-dry, we receive:

  • your first name, your surname and your phone number;
  • your e-mail address, if you give it (optional);
  • the chosen service (length, finish), the day and time;
  • what you mention in the "Good to know" field, if you fill it in.

Why

Only to manage your appointment: confirm it, send you the address, let you know of a change. We do not send newsletters and never sell or share your data.

Who has access

  • the M BRUSH hairdresser, in her password-protected calendar;
  • the messaging service that sends the confirmation e-mails: Infomaniak (Switzerland), which only receives what is needed to send;
  • the site host: Hostinger International Ltd (Cyprus)

Newsletter

If you sign up for the newsletter, we keep your e-mail address (and your first name, if you provide it) to send you M BRUSH offers and news. You confirm your subscription by e-mail, and you can unsubscribe in one click from every message.

Loyalty card (Apple Wallet and Google Wallet)

When you create your card on the Loyalty page, M BRUSH records your first name, surname, e-mail address and phone number, after confirmation by a code received by e-mail. This information is stored on M BRUSH's server and is used to:

  • issue and update the card on your phone (number of blow-dries, membership level, messages and salon offers shown on the card and in notifications);
  • find your card again if you change phone.

Apple (Apple Wallet) and Google (Google Wallet) process the card according to their own privacy rules. You can remove the card from your phone at any time, and request the deletion of your card and your data by writing to the salon.

No banking data is stored, no resale and no third-party advertising.

Quote and photo request

When you request a quote, M BRUSH records your contact details, the desired service, your message and the photos of your hair that you attach. The photos are used only to review your request: they are neither published nor used for advertising purposes without your separate consent. Only Manel has access to them, and they are deleted when no longer needed. No photo of an identity document is requested.

Hair record

If you fill in your hair record in your account, M BRUSH saves what you enter: hair type, length and thickness, treatments already carried out and their approximate date, concerns and goals. After your appointments, Manel adds the service performed, the products and techniques used, her observations, her advice and the preparation for your next appointment. This information is used solely for your hair record.

You can view and correct your profile, Manel's advice and your photos in your account. Manel's working notes are not shown there, but you receive a copy on simple request. Only Manel has access to the hair record, in her protected diary.

Before/after photos are only taken with your consent, given in your hair record. They are never published. If you withdraw your consent, they are deleted straight away. You can also delete your entire hair record from your account: your profile, advice, notes and photos are then erased; your past appointments remain in the diary.

Audience measurement

The site measures its traffic without cookies and without third-party services. For each page view, it records the page, the referring site (for example Instagram), the device type, the time, and an approximate city and country deduced from the IP address. The IP address and the browser signature are not kept: only an anonymous technical identifier, valid for one day, is kept to count visitors.

To improve the site, the same measurement also records, with this day identifier, the time spent on each page, how far the page was scrolled, the buttons and links touched, the names of the fields used, the booking steps reached and the choices offered by the site (service, length, day, time). What you type into the fields (name, phone, e-mail, message) is never recorded by this measurement.

This data does not identify a person and is never cross-referenced with bookings or loyalty cards. No consent is needed for this anonymous measurement, so no banner is displayed.

Cookies

The public site sets no advertising or tracking cookies. The fonts are served by the site itself. My account and the loyalty card use a technical session cookie, which only serves to keep you signed in, with no tracking whatsoever.

How long

To complete: retention period for appointments and client records

Your rights

You can ask to access, correct or delete your data by writing to the address above. You can also contact the Federal Data Protection and Information Commissioner (FDPIC).

See also the legal notice.